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3 Ways to Be a Better Local Search Marketer With the Apple Watch

Wearable tech and smartwatches have been around for a while, but Apple is poised to turn the industry on its head with the release of the Apple Watch. The convenience of using a device on your wrist to do everything from check into your hotel room to search for homes will change behaviors such as […]

7 Essential Tasks and the Tools Needed for Beginning an SEO Initiative

On many occasions I find myself meeting, even still to this day, those who state, “We knew we needed SEO, we just didn’t know how to get started.” One of the most important points in a successful organic search campaign is the launching of the initiative itself. It is actually one of my favorite milestones […]

Is the Yahoo Bing Network Emerging From Google’s Shadow?

In mid-April comScore reported that for the first time Bing reached a 20 percent search market share in the United States. Adding in the 12.7 percent of U.S. searches conducted on the sites of its search alliance partner, Yahoo, and the Yahoo Bing Network’s effective search market share is now nearly 33 percent. While this figure […]

Microsoft’s New Enhancements Could Put the "Edge" Back Into Search

Microsoft has introduced its new browser, Edge, as a replacement for Internet Explorer. The move could put the company’s search functions back in the game, according to industry participants.  The new browser has a sleek, minimalist design that boasts built-in Cortana support along with reading and digital ink note-taking capabilities. Edge could just be the […]

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