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Lenovo REACHIt Extends Cortana Search Capabilities

Coupled with Cortana, a new Microsoft search feature called REACHIt makes it easier to find a specific photo or file in Windows 10. REACHIt allows users to implement Cortana voice search across devices to access specific files via personal cloud. A unique Lenovo user ID will link all Windows 10-enabled tablets, PCs, and phones to […]

Google Adds Unified Search to Calendar and Drive

In a move to offer a unified experience across its wide range of products, Google has enhanced Google Calendar and Google Drive search capabilities. Search bars at the top of Google Calendar and Google Drive will now feature not just information saved within the respective apps but also content from across Google owned and operated […]

New Google AdWords Products and Partnerships Focus on App Attribution

New products and partnerships will make it easier and more effective for marketers to track their mobile app campaigns, Jason Titus, senior director at Google, said today during a livestream from the search titan’s annual I/O Conference in San Francisco. Google Analytics for Apps offers more sophisticated segmentation and a more comprehensive view of app monetization […]

Google Enhances AdMob Tools and Adds Mediation Partners

Google has introduced a set of tools for its mobile ad network, AdMob, at the company’s annual I/O conference. The updates enable mobile app developers to hide ads from certain users and serve targeted ads in more major ad networks. The company has added a new feature in beta to the Audience Builder tool, which […]

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