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Do 50% of adults really not recognise ads in search results?

Around half of adults are unable to recognise ads in Google’s search results, according to a survey.  This surprising statistic comes from Ofcom’s Adults’ media use and attitudes report, released this month. While I’ve seen studies suggesting that many people don’t know the difference between paid and organic ads, that 50% could look at a set […]

10 secret ingredients of a 10x marketer

What attributes make for a brilliant marketer? Over the past few years there has been a lot of talk about marketers who punch well above their weight. For some, the term ‘growth hacker’ has described the type of marketer who with a mixture of tech and creativity can reach and convert large numbers of people […]

17 fascinating stats about beacons and location marketing

Today we embark on our fifth weekly #ClickZChat, where the good people of SEW and ClickZ take to Twitter to discuss with our expert friends and followers a particularly burning digital marketing related issue. For this week’s chat, we’ll be talking about location marketing, NFC, beacons, and their usefulness for marketers, so please join us […]

Tools And Resources For Editing, Converting And Optimizing SVGs

Quick Tips Tools And Resources For Editing, Converting And Optimizing SVGs By Cosima Mielke April 27th, 2016 Quick TipsSVGTools 1 Comment The power of SVGs lies in their flexibility to adapt to any size while remaining crisp and sharp. This makes them perfect for responsive web design and, since users can zoom in without sacrificing […]

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