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Google Analytics: Misunderstandings that hold marketers back

Google Analytics (GA) has done more than any other platform to bring the practice of data analytics to the center of organizations. By offering a free-to-use, intuitive solution to businesses of any size, it has offered the promise of full transparency into customer behavior. Moreover, as part of the broader marketing analytics movement, it has […]

[Report] Who owns the flights market in search?

Which brands dominate the US flights market in search? A new report by Pi Datametrics has analyzed the entire US flights market to discover the most organically valuable search themes and players with the greatest share of voice across the market. The search data was collected from across Google US with a view to identifying the search […]

9 Open Source CSS Accordion Menu Methods and Designs

You can build some nice menus with jQuery and most of them use free plugins. These menus include dropdowns and responsive slideouts, but many devs forget about accordions. The accordion menu is versatile enough to add real value to any interface with many related links. Horizontal Accordion I don’t see too many of these horizontal […]

The 10 most common WordPress SEO challenges and how to solve them

If you’re new to the business of SEO and are just figuring out how to optimize your WordPress site for search, navigating the landscape of SEO can seem like a nightmare. You’ll have seen a thousand different articles on SEO: on-page optimization tips, off-page optimization tips, SEO basics, email marketing tips, etc. online and implemented them – only to […]

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