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The future of visual search and what it means for SEO companies

The human brain has evolved to instantly recognize images. Visual identification is a natural ability made possible through a wonder of nerves, neurons, and synapses. We can look at a picture, and in 13 milliseconds or less, know exactly what we’re seeing. But creating technology that can understand images as quickly and effectively as the […]

The must-have tools for paid search success

Paid search marketers look to technology to provide them with a competitive advantage. AdWords is host to a range of increasingly sophisticated features, but there are also numerous third-party tools that add extra insight. Below, we review some of the essential tools to achieve PPC success. The paid search industry is set to develop significantly through […]

A GraphQL Primer: The Evolution Of API Design (Part 2)

Human Readable We learned from the SOAP days that an API isn’t easy to interact with, people will grimace at its mention. Engineering teams want to use the same tools that we’ve relied on for years like curl, wget and Charles and the network tab of our browsers. Tooling Rich Another thing that we learned […]

A Comprehensive Guide To Product Design

Design thinking is a human-centric creative process to build meaningful and effective solutions for people. (Image credit: Cathy Wang) When thinking about products or features, designers should understand the business objectives and be able to answer the following questions first: What problem are we solving? Who has this problem? What do we want to achieve? […]

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