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Staging WordPress Sites for Beginners: 3 Ways

As any new—or in some cases, experienced — web developer will tell you, launching a website or making changes to a live site can be ridden with anxiety. There are moments spent hovering over the ‘Update’ button, checking off steps, going through protocol, double and triple checking your thought process. And then, you take the […]

How I got 80% open rate in my email outreach campaign

The suggestion that you could have 80% of your outreach read by recipients sounds like a pipedream — an astronomical figure designed to keep people plugging away on their outbox.  With such a small canvas of visible information in a recipient’s inbox to work with, it can feel like enticing four out of every five […]

Eight tools you need for backlink generation

So you’ve created your website, following all the recommended SEO best practices. That means you’ve included valuable, relevant keywords on your pages, made it mobile friendly and even started a blog that you’re updating frequently with original, relevant content. But despite your best efforts, you’re not seeing as much traffic as you’d like, and your site […]

Why bother with user experience: UX tips for SEO experts and business owners

The times when ranking high in search results as the final goal have passed. As search algorithms are improving and there’s no place for keyword stuffing anymore, SEO experts should adopt for trends coming and replacing each other too fast. Today SEO involves loads of practices including link building, technical optimization, proper keyword research, and […]

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