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Bloom From Elegant Themes – The Opt-in Plugin to Grow Your Email List

Everyone wants more names on their newsletter or email list, but also, we want to know that we are sending the information out to people who really want it and are more likely to act upon it. That is one of the areas that the team at Elegant Themes have concentrated on during the development of their brand new opt-in plugin, Bloom. Including a host of features so that you can customize your pop-up or fly-in to your own requirements.

More About Bloom

Did you know that an email subscriber is 10 to 20 times more valuable than a Facebook fan or Twitter follower? I guess it is logical – your email will not be lost in competing posts on your followers’ timelines, at worst, it could be sitting in the middle of a bunch of junk or spam mail, but it is still easy to spot in an email inbox and is a direct line to your visitors, where you know they can read it at their leisure. So getting your campaign to increase your subscribers right is so very important, and this is where Bloom can help you out.

Email Software Integrations

The team have tried not to leave anyone unable to use this plugin, and have made it compatible with a huge list of Email Software providers such as:

  • MailChimp
  • GetResponse
  • Constant Contact
  • MadMimi
  • FeedBlitz
  • Campaign Monitor
  • MailPoet
  • iContact
  • AWeber

And you can expect there will be more, this list is just an example of the software Bloom will be compatible with. You can also create custom HTML forms.

Where and When Your Opt-In Form Appears

Here is another area of concern that has been addressed with this plugin. Many plugins offer the opportunity for the form to pop-up at a specified time after the page has loaded, but Bloom will give you complete control over where each of your opt-in forms appear. You can have as many or as few forms as you want, and you can target each of them to different posts, pages, categories or post types, and there are 6 types of forms to choose from.


Form Design

If you know Elegant Themes, you know that design is one of their top priorities, and that is not changing with the development of Bloom. Rather than static templates, you will be given design options so you can customize each form to your own requirements in an almost limitless manner.


Behind the Scenes

Once you have your forms in place, you will want to know how they are performing for you. The Admin section of this plugin will give you all that information, with stats and methods for testing and optimizing your campaign performance.


Find Out More

You can find out more details about the Bloom plugin on the Elegant Themes Blog Post on the subject.

How Can You Get This Plugin?

Getting hold of this plugin is easy – it is not free per se, but is included in both the Developer and Lifetime Access plans available from Elegant Themes.

With these plans you get access to all of the themes available on the site, and all of the plugins also. The themes are beautifully designed and the plugins are highly useful, so the whole package is well worth the relatively small outlay. The annual cost of the Developer plan is $89, and the one-time cost of the Lifetime Access plan is $249.

Here’s a video to explain further:


Elegant Themes has been around for many years, and I am guessing that over 260,000 members can’t all be wrong!

If you are not yet a member of Elegant Themes, and you struggle with meeting deadlines at any point throughout the year, it is well worth popping over there to take a look at what they offer. If you are a member, please share with us your experience with using their products in the comments section below.

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