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Category: Search Engine Optimization


Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines via the “natural” or un-paid (“organic” or “algorithmic”) search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic search,[1] news search and industry-specific vertical search engines.

As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.

Google introduces two new link attributes and changes the way it treats nofollow links

Google announced in an official blog post that it changes the way it treats nofollow links. Until now, nofollow links were not considered by Google’s ranking algorithm. Google has introduced new link attributes and nofollow links are going to be seen as ‘hints’. There are two new link attributes When Google introduced the nofollow attribute […]

Google: you might get unstable results with m-dot domains (m.domain.com)

Google’s John Mueller said on YouTube that there you might get unstable rankings if you use an m-dot domain for your mobile web pages (for example m.domain.com). Although Google won’t drop support for m-dot domains, John Mueller recommends to use other ways to present your mobile pages. Your m-dot domain can be shown in the […]

How to get links from influential websites (two steps)

If a website links to a competing website, you have to convince the other website that they should link to your site instead. There are two ways to do that. If your website offers better content than the website that is currently linked by the other site then you might be able to convince the […]

Back to the basics: how SEO helps you to get more customers

Search engine optimization (SEO) can have a major impact on the success of your business. If you do it right, you will get many more customers and increase sales. This article will help you to get results. The basics: SEO delivers targeted website visitors On average, more than half of all website traffic comes from […]

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