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How to avoid problems with duplicate content

Google’s definition of duplicate content:

“Duplicate content generally refers to
substantive blocks of content within or across domains that either
completely match other content or are appreciably similar. Mostly, this
is not deceptive in origin. Examples of non-malicious duplicate content
could include:

  • Discussion forums that can generate
    both regular and stripped-down pages targeted at mobile devices
  • Store items shown or linked via
    multiple distinct URLs
  • Printer-only versions of web pages

Google tries hard to index and show
pages with distinct information. This filtering means, for instance,
that if your site has a ‘regular’ and ‘printer’ version of each
article, and neither of these is blocked with a noindex meta tag, we’ll
choose one of them to list.”

If the content of a page can be found
on multiple pages, Google only displays one of these pages in the
search results. Unfortunately, this might not be the page that you want
to see.

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