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Category: SEO

Your website is the first result on Google? You can do better (and here is how to do it)!

Use the keyword suggestion tool in SEOprofiler to find the keywords that could show featured snippets. In general, higher-volume search terms often get a featured snippet if the search term includes ‘who’, ‘how’, ‘where’, ‘what’, etc. Search for ‘how to’ in the keyword suggestion tool in SEOprofiler and you will get many ‘how to’ search […]

DMOZ is gone and you have to act: how to optimize your Google snippets

Historically, Google snippets came from 3 different places: the content of the page the meta description of the page the DMOZ listing description of a page Of course, the content of the page is the most obvious choice for result snippets. However, Google often does not use the content of a page to create the […]

Time is precious: things you can avoid when you optimize your website

Many people optimize their web pages because they want to get more website visitors. This usually is a good idea. However, it’s likely that won’t double your sales if you get twice as many visitors as now. The additional visitors must come through keywords that convert to sales. It depends on what the searcher is […]

Update: how many clicks get the results on Google’s first results page?

It’s important to be listed on Google’s first result page. If people cannot find your website in the search results, they won’t visit your website. How important exactly is it to be listed on Google’s first results page? 2017 click through rates by search engine position A new study of Ignite Visibility shows the click […]

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